Optimizing Passenger Experience with Cutting-Edge Airline Software Development

custom software development services

In the 21st century, technology has drastically changed how businesses interact with customers, make strategic decisions, and build workflows. For example, activities such as booking a flight over the phone or conducting surveys offline are now considered uncommon. This is because organizations now have access to real-time data, often referred to as the “21st-century oil”, allowing them to make informed decisions that will help them become more operationally efficient.

Now, for the aviation industry to expand and be more efficient and productive, it is essential to offer an optimized passenger experience that can, in turn, help them achieve their overall objectives. 

This blog will help you understand how your custom airline software can help you improve the passenger experience while increasing operational efficiency. In addition, we will also look into how embracing the use of beacon technology and IoT can help you leverage accuracy, save time, reduce costs, and lead your aviation business toward a futuristic path. 

Before comprehending the details of enhancing the customer experience, it is vital to understand that a dedicated aviation software development company can help you put things into perspective by capitalizing on the latest technology and trends. 

Artificial Intelligence and Machine Learning

Korean Air is one of the airlines using aviation software integrated with Machine Learning that allows them to train and create new ML models to improve customer service. For instance, the app allows passengers to check the forecast rate for the number of passengers and cargo demand before booking a flight. 

On the other hand, Narita International Airport is one step ahead of all the airports across the world. The airport is using aviation software implemented with robotics and AI that has helped them improve their operational efficiency and productivity. The use of AI technology in their apps makes way for increased passenger satisfaction as they can simply use it to analyze real customer feedback and help in improving the overall customer experience. 

In January 2020, Delta Air Lines implemented the Artificial Intelligence (AI) driven system that helped them support operational decisions during critical conditions, for instance, bad weather. The aviation software system makes use of digital twin technology to create a full-scale simulation environment that easily processes immense amounts of data points. By doing so, they were able to predict potential outcomes and allow decision-makers to handle disruptions better and ensure overall safety. This technology is a major advancement in the airline industry and will no doubt have a positive impact on the safety of passengers and crew.

Metaverse and NFT

According to recent reports, metaverse operations are bound to dominate the airline world by 2030. Being an immersive virtual reality experience, the technology is expected to play a vital role in optimizing aviation processes, avoiding overall disruption, and facilitating the immersive control of intelligent airport systems. 

For instance, India’s Kempegowda International Airport, based in Bangalore, already has the metaverse universe with the help of a T2 digital twin. In collaboration with AWS and Polygon, the airport has launched the first phase of ‘BLR Metaport,’ which will offer the 3D virtual experience to the passengers at terminal 2. 

On the other hand, Qatar Airways have also launched its aviation website that revolves around metaverse technology and is named as QVerse. The website is specifically designed to offer a virtual reality experience to website users. The www.qatarairways.com/QVerse website allows users to virtually traverse the airport and its lounge area and navigate the premium check-in feature as well. It is also the first global airline that has launched a MetaHuman cabin crew that offers a digitally interactive experience to the passengers. 

In January 2023, Incheon International Airport Corporation (IIAC) also showcased its development as the world’s first metaverse airport. Hosted on the Roblox global metaverse platform, the airport is capable of helping passengers plan their travels and use the airport’s smart check-in process seamlessly. The processes offered by their software allow the passengers to self-check in,  self-bag drop, and avail of smart passes in order to make the travel experience better and more convenient. IIAC’s latest metaverse implementation is a testament to its commitment to providing the best possible service to its customers.


The biometric technology implementation in aviation software is another trend that is gaining popularity among airlines at a global level. For instance, Turkish Airlines and Istanbul Airport are now testing the Star Alliance Biometrics access system, while the Philadelphia International Airport has recently installed a biometric boarding process.

On the other hand, British Airways is now testing biometric check-in and boarding for international flights. All these developments demonstrate that the increasing prevalence of biometric technology is enhancing the potential for further expansion in the future.

We hope our blog is capable of helping you understand how the latest trends and technologies implemented in aviation software can improve overall business efficiency and ensure passenger and crew safety while, at the same time, helping them make informed decisions. It is now time to avail dedicated custom software development services that can help put your aviation business on the trajectory. Stay tuned for more information on the same. 

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About the Author: John Watson

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